President and CEO of the Tillamook County Creamery Association announces his departure after more than a decade of remarkable company growth

Tillamook County Creamery Association President and CEO Announces Departure After More Than a Decade of Remarkable Company Growth

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Tillamook County Creamery Association Announces Leadership Change to Continue Exceptional Growth

The Tillamook County Creamery Association (TCCA), known for its high-quality dairy products, recently announced a significant transition in its leadership. Patrick Criteser, current president and CEO, will pass the torch to David Booth, current EVP of brand growth and go-to-market, later this year. This decision is part of a well-established succession plan, aimed at ensuring seamless continuity in the company's growth and innovation.

A planned transition for a promising future

Under Criteser's leadership since 2012, TCCA has transformed into one of the largest and most respected dairy companies in the country. The vision of becoming a premium, multi-category national dairy brand has been realized, ideally positioning the company to thrive in the future. David Booth, with his considerable experience and commitment to the company's values, is seen as the ideal leader to continue this upward trajectory.

A commitment to quality and community

TCCA, founded in 1909 as a farmer-owned cooperative, has always been committed to providing the highest quality dairy products. As a Certified B Corporation®, it highlights its commitment to business practices that benefit both society and the environment. Tillamook's success is based on a culture of excellence and innovation, as well as a deep commitment to the communities where it operates.

David Booth's crucial role in future growth

Joining TCCA in 2015, Booth has been instrumental in developing impressive growth strategies and building successful sales and marketing teams. His previous experience at ConAgra Foods and his two-time interim CFO role at TCCA demonstrate his ability to lead the company to new heights. Booth focuses on working with farmer owners to ensure sustainable growth that respects the company's core values.

For more information about the Tillamook County Creamery Association and its products, visit Tillamook.com. For media inquiries, please contact Liz Conant via [email protected].

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Tillamook County Creamery Association President and CEO Announces Departure After More Than a Decade of Remarkable Company Growth

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